{"id":90,"date":"2026-01-15T17:57:23","date_gmt":"2026-01-15T16:57:23","guid":{"rendered":"https:\/\/pogalua.com\/?page_id=90"},"modified":"2026-03-15T10:16:42","modified_gmt":"2026-03-15T09:16:42","slug":"la-idea","status":"publish","type":"page","link":"https:\/\/pogalua.com\/en\/la-idea\/","title":{"rendered":"The Idea"},"content":{"rendered":"<style>.kadence-column90_b4da5a-c2{max-width:760px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column90_b4da5a-c2{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column90_b4da5a-c2 > .kt-inside-inner-col,.kadence-column90_b4da5a-c2 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column90_b4da5a-c2 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column90_b4da5a-c2 > .kt-inside-inner-col{flex-direction:column;}.kadence-column90_b4da5a-c2 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column90_b4da5a-c2 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column90_b4da5a-c2{position:relative;}.kadence-column90_b4da5a-c2, .kt-inside-inner-col > .kadence-column90_b4da5a-c2:not(.specificity){margin-top:var(--global-kb-spacing-3xl, 6.5rem);}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column90_b4da5a-c2{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column90_b4da5a-c2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column90_b4da5a-c2{max-width:760px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}.kadence-column90_b4da5a-c2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column90_b4da5a-c2\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center wp-block-paragraph\" style=\"font-size:35px\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#9505e3\" class=\"has-inline-color\"><strong>Giving visibility to what deserves to be seen.<\/strong><\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-1-color\">.<\/mark><\/p>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column90_ae5101-e3{max-width:760px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column90_ae5101-e3{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column90_ae5101-e3 > .kt-inside-inner-col,.kadence-column90_ae5101-e3 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column90_ae5101-e3 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column90_ae5101-e3 > .kt-inside-inner-col{flex-direction:column;}.kadence-column90_ae5101-e3 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column90_ae5101-e3 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column90_ae5101-e3{position:relative;}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column90_ae5101-e3{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column90_ae5101-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column90_ae5101-e3{max-width:760px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}.kadence-column90_ae5101-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column90_ae5101-e3\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center wp-block-paragraph\">Pogalua is a project that selects and presents products and ideas with added value.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\" style=\"line-height:2.5\"><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-6-color\">Through their story.<br>Through their design.<br>Through their innovation.<br>Through their purpose.<\/mark><\/em><\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Not everything makes it in.<br>Only what carries intention and ingenuity.<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-default\" style=\"margin-top:0;margin-bottom:0;background-color:#7b40e37a;color:#7b40e37a\"\/>\n\n\n<style>.kadence-column90_efcd21-f2{max-width:760px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column90_efcd21-f2{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column90_efcd21-f2 > .kt-inside-inner-col,.kadence-column90_efcd21-f2 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column90_efcd21-f2 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column90_efcd21-f2 > .kt-inside-inner-col{flex-direction:column;}.kadence-column90_efcd21-f2 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column90_efcd21-f2 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column90_efcd21-f2{position:relative;}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column90_efcd21-f2{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column90_efcd21-f2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column90_efcd21-f2{max-width:760px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}.kadence-column90_efcd21-f2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column90_efcd21-f2\"><div class=\"kt-inside-inner-col\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Connecting discovery and meaning<\/h2>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Many singular proposals get lost between the predictable and the mass-produced.<br>Pogalua brings them together and presents them in a careful, accessible way.<br><br>For those looking for something different.<br>For those who want to create something of their own.<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background\" style=\"margin-top:0;margin-bottom:0;background-color:#7b40e37d;color:#7b40e37d\"\/>\n\n\n<style>.kadence-column90_308f05-6e{max-width:760px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column90_308f05-6e{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column90_308f05-6e > .kt-inside-inner-col,.kadence-column90_308f05-6e > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column90_308f05-6e > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column90_308f05-6e > .kt-inside-inner-col{flex-direction:column;}.kadence-column90_308f05-6e > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column90_308f05-6e > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column90_308f05-6e{position:relative;}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column90_308f05-6e{-webkit-flex:0 1 760px;flex:0 1 760px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column90_308f05-6e > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column90_308f05-6e{max-width:760px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}.kadence-column90_308f05-6e > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column90_308f05-6e\"><div class=\"kt-inside-inner-col\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">The starting point<\/h2>\n\n\n\n<div style=\"height:23px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Today, Pogalua takes shape as a meaningful selection.<br><br><\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:500\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-3-color\">It is not an endless catalogue.<br>It is a meaningful selection.<br>A space where judgement matters as much as the product.<\/mark><br><br><\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Over time, it will grow and evolve.<br>But its foundation will remain the same: to discover, create and share with intention.<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\" style=\"font-size:35px\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-1-color\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-1-color\"><em><strong>Something surprising.<br>Something unique.<br>Something human.<\/strong><\/em><\/mark><\/mark><\/p>\n\n\n\n<div style=\"height:165px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Visibilizar a lo que merece ser visto. Pogalua es un proyecto que selecciona y presenta productos e ideas con valor a\u00f1adido. Por su historia.Por su dise\u00f1o.Por su innovaci\u00f3n.Por su prop\u00f3sito. No todo entra.Solo aquello que tiene intenci\u00f3n e ingenio. Conectar descubrimiento y significado Muchas propuestas singulares se pierden entre lo predecible y lo masivo.Pogalua las&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_kad_post_transparent":"default","_kad_post_title":"hide","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-90","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/pages\/90","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/comments?post=90"}],"version-history":[{"count":45,"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/pages\/90\/revisions"}],"predecessor-version":[{"id":648,"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/pages\/90\/revisions\/648"}],"wp:attachment":[{"href":"https:\/\/pogalua.com\/en\/wp-json\/wp\/v2\/media?parent=90"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}